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In recent times, mobile traffic has been ahead with the increasing number of smartphone users across the globe. In fact, a research says over 79 percent of all online searches are now coming from mobile devices. This increasing use of mobile devices to access the websites has attributed Google to release a new search engine algorithm which includes a website’s “mobile-view friendliness” as one of the ranking factors. This all device compatible view will give a boost to those pages in the any search results.
Alternatively, those websites, that were not mobile-friendly are experiencing a decline in their search engine rankings. This is the main reasons why responsive web designs have become a popular web development trend.